UX Research -
agile sprint framework
Due to new company organization and upcoming projects, there was a need for a new fundamental UX research frame with an agile approach, in order for every UX designer and UX researcher to follow in the company.
General
With a new company structure and agile teams, we needed to update our research process in order to get more efficient. Our focus continued to be on understanding the users and their goals, needs, motivations and behaviors. Regular user feedback is essential to identifying usability issues making smart product decisions. The new research frame should be in an agile typic timeline of 2 weeks.
Goal
Benefits of regular user testings:
⏰ Saves time & effort
🥳 Gives users better experience
👩🏻💻 Helps innovate more quickly
Benefits
How to achieve getting regular user feedback in a faster environment?
🗓 working in 2 weeks sprints
📌 focus on single, specified features
🎯 having 1, max. 3 clearly defined goals
🔎 concentrating on small junks of the user journey
👩💻 testing with less users (5 users are enough)
⏳ having interviews/usability tests duration of max. 15-20 min
🧾 following a standardized process/plan for the 2 week sprint
🔬 using the right UX research method according to the topic
How?
Testing Methods
Example Template
for a 2 week usability testing sprint
What is a design sprint?
A design sprint is a framework for answering critical business questions through design, prototyping and testing ideas with users.
